Product and roadmap
Build the right thing next, and stop building the rest.
Most early roadmaps are a wishlist. I help you cut yours down to the few things that move revenue or retention, sequence them properly, and set a build cadence your team can actually hold.
This is for you if
- ·You have a backlog that grows faster than it ships
- ·You are pre-launch and unsure what the MVP should and should not include
- ·Users ask for everything and you cannot tell what actually matters
What we build together
- ·MVP scope cut to what proves demand, nothing more
- ·Roadmap sequenced by revenue and retention impact, with explicit kill list
- ·Positioning and messaging that matches what the product does best
- ·Weekly build and review cadence, with me in the room
- ·Pricing and packaging tied to the value metric, not a guess
You walk away with
A roadmap you can defend to your team, your board, and yourself.
Why me
I owned product and growth decisions at invygo through $100M+ ARR.
Other engagements
SEO and organic growth
Customers who find you without a media budget.
LLM and agentic AI builds
AI that does work, not AI that does demos.
Hiring and first-team design
The first ten hires decide the next ten years.
Growth engineering
A funnel you can see, and an experiment loop that never stops.
Backend and architecture
The stack decisions that are cheap now and expensive later.
Data and analytics
Decisions from numbers, not from the loudest voice in the room.